Database Marketing

Launched in 1998 by Blue Sky Publishing, Database Marketing magazine brings together the latest news, case studies and feature articles on UK target marketing and customer management for a sophisticated audience of managers and users in the marketing, sales and service functions. Printed 11 times a year, it covers topics like campaign management, business and consumer data, customer relationship management strategy and software, profiling, segmentation and data warehousing. imgh=140 imgw=496