Site icon Rob Buckley

Ad standards body clamps down on Chinese medicine claims

The Advertising Standards Authority has ruled that a leaflet claiming Chinese medicine is safer that conventional medicine and can cure 66 conditions, including lung cancer and depression, was both dangerous and misleading.

QFS.

While not up there with Mr Yous(o/a)ff in turns of silliness, that’s a pretty dumb series of statements to make in a leaflet. Even China’s clamping down on unsubstantiated claims from practitioners, although it only started to draw the line when people started to make claims for immortality.

I hope the Authority next turns its attention to Dr Gillian and others who make similar, albeit lesser unsubstantiated claims for their products. I doubt it, given Channel 4’s and mainstream resellers’ endorsements of the modern-day snake-oil saleswoman. But I can hope…

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